Social Media & Communications Manager

Social Media & Communications Manager

The Social Media & Communications Manager is responsible for  Reel Hope’s external communications, social media channels, and broader marketing initiatives. The Social Media & Communications Manager plays a key role in increasing awareness of and engagement with Reel Hope’s mission through compelling storytelling and strategic communication.

The Social Media & Communications Manager reports to the Director of Advancement.

Compensation & Benefits

  • Part-time, salaried, or contracted based on candidate, exempt: $30,000

  • Work week: 20 hours/week, Monday-Friday

  • Location: Hybrid, Tues-Thurs in office with occasional flexibility for events

  • PTO: 1.5 weeks (60 hours) and paid holidays

  • Retirement: 3% matching simple IRA

  • Be a part of finding a forever family for every child 

Social Media 

  • Manage and maintain social media accounts across platforms such as Instagram, Facebook, and LinkedIN.

  • Create, schedule, and publish engaging content (posts, stories, reels, etc.) aligned with brand voice

  • Monitor social media trends, tools, and best practices to optimize performance

  • Engage with followers, respond to comments/messages, and build community relationships

  • Track and analyze social media and campaign performance

  • Assist in the development and execution of marketing campaigns and promotions

  • Coordinate with internal teams and external partners for content creation and campaigns

  • Help maintain brand consistency across all marketing channels

  • Assist with event promotion, product launches, and other marketing initiatives

Communications 

  • Work with DOA to set strategy, tone, and pace of communications 

  • Manage email marketing efforts, including content drafting and list management

  • Manage all external communication streams (mass texts, mailings, etc.)

  • Support creation of promotional event materials 

  • Support the production, publishing, and promotion of marketing videos

  • Graphic design work 

  • Other tasks as assigned

Qualifications

  • Strong writing and storytelling ability

  • Experience managing social media accounts for a brand or organization

  • Basic design skills (Canva, Adobe, or similar tools) 

  • Ability to think both creatively and strategically about content

  • Experience in nonprofit, media, or mission-driven work is a plus

  • Has managed growing social media channels

  • Personal alignment with our core values and statement of faith 

  • Excellent verbal and written communication skills, with specific attention and care paid to navigating the field of Child Welfare

  • Proficiency in Google Suite, monday.com (or comparable platform) and CRM platforms

  • Personal connection to adoption and working with youth preferred

Key Traits

  • Creative and proactive thinker

  • Strong sense of story, tone, and visual communication

  • Self-starter who takes ownership of outcomes

  • Highly relational and aligned with the mission of Reel Hope

  • Able to balance creativity with consistency and execution

Success in This Role Looks Like

  • A consistent and engaging social media presence

  • Clear, compelling storytelling that resonates with audiences

  • Increased awareness, engagement, and support for Reel Hope’s mission

  • Strong alignment between content and fundraising efforts 

How to Apply

Interested? Send the following to info@thereelhopeproject.org: 

  • Resume

  • Cover Letter

  • Portfolio

  • Two References (one personal and one professional)

  • 4-5 minute video introducing yourself: consider sharing relevant experience, any personal connection you have to adoption or foster care, why this role caught your attention, and what excites you about joining our team and a faith-fueled organization.

We can’t wait to meet you!

Apply